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5 Reasons to Keep WordPress Sites Updated
If you've dabbled in website maintenance or blogging with WordPress, you've no doubt heard the oft-repeated mantra: "keep your site updated." At first sight, this advice may appear to be a simple reminder about the need for security patches and bug fixes. However,...
Key Highlights from BrightonSEO San Diego
The inaugural BrightonSEO conference in the United States has come to an end. Held in sunny San Diego, California, the conference featured a variety of speakers covering the latest and greatest insights in SEO. There were also tracks for paid search, Google Analytics...
How to Optimize Product Listing Ad Campaigns for ROAS
In the world of e-commerce advertising, product listing ads (PLAs, Google Shopping) have taken the forefront. Displayed prominently on search engine results pages, PLAs feature product images, titles, prices and reviews, aiming to capture a searchers' attention...
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5 Reasons to Keep WordPress Sites Updated
If you've dabbled in website maintenance or blogging with WordPress, you've no doubt heard the oft-repeated mantra: "keep your site updated." At first sight, this advice may appear to be a simple...
Key Highlights from BrightonSEO San Diego
The inaugural BrightonSEO conference in the United States has come to an end. Held in sunny San Diego, California, the conference featured a variety of speakers covering the latest and greatest...
How to Optimize Product Listing Ad Campaigns for ROAS
In the world of e-commerce advertising, product listing ads (PLAs, Google Shopping) have taken the forefront. Displayed prominently on search engine results pages, PLAs feature product images,...
How to Provide Google Business Profile Access
Having a strong online footprint is essential for businesses today, regardless of their size or industry or location. Google Business Profile, previously known as Google My Business, is leading this...
Web Security Best Practices: Protecting Sites from Vulnerabilities
Online security is no longer an area to take lightly. With cyberattacks and data breaches, companies must protect their websites from vulnerabilities. But how can we make sure our sites are...
Our SEO Process in 25 Songs
Who doesn't love jamming along to a playlist while they work? Since we're all busy working away creating great content and improving SEO, we thought we would share a playlist of some of our favorite...
How to Optimize Google Ads Campaign Structure
In the cutthroat realm of online advertising, where businesses fiercely compete for consumer attention, fine-tuning your Google Ads campaign structure becomes even more crucial for squeezing out...
6 Ways to Keep Your WordPress Website Fresh
In today's fast-paced digital realm, having a captivating website is an absolute must for any business or individual seeking to make their mark online. And when it comes to crafting a stunning...
How to Create an SEO Topic Cluster
If you're looking to step up your content creation game, you're likely already familiar with the concepts of search engine optimization (SEO) and topic clusters. But how do you actually go about...
How to Provide Collaborator Access in Siteground
SiteGround, a leading web hosting platform, provides a user-friendly interface and powerful features that enhance collaboration between clients and web developers. One of its key features is...
Why is Duplicate Content Bad for SEO?
As the world of digital marketing continues to evolve, businesses constantly strive to improve their online presence. One critical aspect of achieving online success is search engine optimization...
Importance of Remarketing in Paid Search
In the realm of digital advertising, the art of captivating audiences through paid search campaigns holds immense importance. While the quest for new visitors is paramount, businesses must also...
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