Performance driven digital marketing

Achieving Business Goals & Improving ROI Through Smart Digital Marketing Execution.

OCTIV DIGITAL

Scale Your Business with Modern, Data-Driven SEO & Digital Marketing

Like an octave scale, Octiv Digital helps scale businesses through innovative and data-driven marketing strategies.

We specialize in search marketing through local and enterprise SEO strategy, paid advertising management (pay-per-click, Google shopping, display / retargeting, YouTube ads and Facebook Ads), analytics consulting, and web design / development.

Through careful planning and execution, we deliver impactful, ROI-positive results.

LOCAL SEO

Improve locally targeted traffic and gain new customers with a local SEO campaign. Ideal for small businesses. Google My Business optimization, citation building, content development and link acquisition.

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ENTERPRISE SEO

Search engine optimization for large-scale websites. Ideal for e-commerce retail websites. Technical enhancements, template optimizations, structured data, ongoing content strategy and link development.

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PAY-PER-CLICK ADS

Pay-per-click advertising to improve visibility and brand recognition in Google and Bing for products and services. ROAS-focused keyword research, ad copy writing, targeting and ongoing campaign optimizations.

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PRODUCT LISTING ADS

PLA strategy and management for Google & Bing Shopping campaigns. Includes product data feed management, campaign optimizations, product partitioning, bid management, advanced reporting and more.

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DISPLAY / RETARGETING ADS

Prospect new customers with image-based ads and retarget ads to existing customers on the Google Display Network (GDN). Banner ad creation, campaign optimizations, targeting and placement reporting.

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VIDEO ADS

YouTube ads management for reaching new customers. Video ads are one of the most effective forms of digital marketing today. Asset management, targeting, campaign optimizations and advanced reporting.

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SOCIAL MEDIA

Content planning and development for organic and paid social media campaigns on popular networks including Facebook, Instagram, Twitter and LinkedIn. Growing followers grows your customer base over time.

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WEB DESIGN & DEVELOPMENT

Fully-functional, responsive and customized WordPress websites to establish your brand’s online presence and make a great first impression for new visitors. Refresh an old website or develop a completely new site.

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ANALYTICS 

Understand your audience. Knowing how customers interact with your site allows you to make more insightful, data-driven decisions. Consulting available for Google Analytics and Adobe Analytics.

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PROFESSIONAL SEO SERVICES

SEO requires a keen understanding of the technical elements of a website, creating rank-ready content and knowing how to develop links through long-lasting partnerships.

KEYWORD RESEARCH

Identifying the right primary, secondary and tertiary keywords to target and leveraging them with well-informed content.

CONTENT DEVELOPMENT

Creating rich forms of content to drive better search engine rankings and user engagement for your brand.

TECHNICAL SEO

Analyzing crawl patterns, content accessibility, response codes, pagespeed metrics, user experience and more. 

COMPETITOR DISCOVERY

Discovering methods to improve rankings and organic search traffic by analyzing the leading competitor sites in your vertical. 

LINK ANALYSIS

Auditing current link profile, removal of link spam and development of high quality links through content outreach.

MOBILE SEO

Implementing content parity for all devices, creating responsive templates and improving mobile conversion rates.

PERFORMANCE MARKETING MADE EASY

Grow paid search and social channels efficiently while delivering on target KPIs.

TEXT SEM

We’ll restructure text-ad campaigns, write data-driven ad copy, adjust targeting settings based on performance and employ machine-learned tactics where applicable.

GOOGLE SHOPPING

We manage data feeds, product listing ad campaigns, implement product data upgrades and e-commerce enhancements to create a well-developed shopping experience.

DISPLAY / RETARGETING

We help you grow branding fast. Display banners on the Google Display Network and branding go hand-in hand. Get your brand in front of thousands of potential customers.

PAID SOCIAL

We improve social performance with data-driven social ads. Retarget customers with Facebook Ads, connect with your audience on LinkedIn or promote content on Pinterest.

Sacramento SEO & Digital Marketing

While we cater to national clientele, we also focus on local SEO and marketing strategies for small-to-midsized business clients in Sacramento, CA.

We help you improve your Sacramento SEO to rank higher in local search results, launch locally-focused pay-per-click campaigns to reach customers now, redesign and rebrand websites to make the best first impression on new customers, and above all, deliver qualified leads you can count on.

Find out how we can be your go-to Sacramento digital marketing agency. 

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Phoenix SEO & Digital Marketing

Our local search marketing approach also includes driving success for Phoenix, AZ businesses.

We develop robust marketing solutions to improve Phoenix SEO for businesses to rank higher in localized search results, employ paid search best practices for small business campaigns and develop websites geared toward driving leads.

Find out how we can be your go-to Phoenix digital marketing partner. 

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IDEAS & ADVICE

We enjoy blogging about important topics in digital marketing. From algorithm changes that impact search engine optimization to new automation tests you can try with paid search, we try our best to cover it all.

Nofollow Links in 2020

Nofollow Links Explained for 2020

Nofollow links have been used in SEO for a number of years and are a hot topic with Google recently introducing a new set of rules for the tag. Beginning[…]

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SFCC

8 Tips for Salesforce Commerce Cloud SEO

Salesforce Commerce Cloud, otherwise known as SFCC or Demandware to long-term e-commerce professionals, is one of the most robust e-commerce platforms on the market today. While Squarespace, WooCommerce, BigCommerce, Open[…]

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New Google Layout

LinkedIn Roundup Of Google’s Newest Layout

You have likely noticed by now that Google changed its SERP layout late last week. Following a design similar to its mobile layout and after months of testing, the desktop[…]

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COMPANIES WE HAVE PROUDLY WORKED WITH

Coldwell Banker Global Luxury
Name.com
Lumens
Walmart Canada Logo
Dreamtown Real Estate
Opsgear

LET’S TALK

Have questions about what we do here at Octiv Digital? We would love to hear from you!