Establishing a solid online presence can make a difference in generating new leads for your business, particularly in this digital era. SEO has emerged as one of the best strategies for boosting your online visibility. Regrettably, many businesses do not get it right on this front, and they end up going round in circles or…
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With the rise of social shopping apps like Instagram and Shopify, it has never been easier to start a business. If you’ve got a passion for something, all you need is an idea and some creativity to really get it off the ground. However, with the proliferation of new tools and opportunities, the old-fashioned way…
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In the world of CBD, businesses are somewhat limited in how they can advertise products online. Restrictions from advertising giants like Google and Facebook make it difficult grow a CBD business with paid advertising programs. However, there are other marketing solutions to consider. Here are 5 ways you can excel your CBD business while waiting…
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Local SEO focuses on increasing rankings in Google’s local 3-pack of results. Just like increasing rankings for natural search, marketers have the opportunity to improve where they show in local results. And a successful local SEO campaign typically consists of these 4 components: Google My Business Citations & Directory Information Maintaining Consistent Information Online Acquiring…
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Facebook is the social media network everyone and their dog use (in some cases, literally). Because of its wide reach and number of users across the globe, it’s also the perfect advertising platform for businesses who seek to attract customers outside of Google. The platform is also very popular due to its retargeting capabilities. What…
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A brand name can be everything. It’s your first impression to customers and can speak to the services your business offers. In some cases, a brand name is a family name that has been used over time and in other instances it’s related to the geographic locations served. Brand names also become your digital persona…
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