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Web Security Best Practices: Protecting Sites from Vulnerabilities
Online security is no longer an area to take lightly. With cyberattacks and data breaches, companies must protect their websites from vulnerabilities. But how can we make sure our sites are protected? In this article, we break down some of the best practices for web...
How to Provide Collaborator Access in Siteground
SiteGround, a leading web hosting platform, provides a user-friendly interface and powerful features that enhance collaboration between clients and web developers. One of its key features is collaborator access, which allows clients to grant restricted access to...
Why is Duplicate Content Bad for SEO?
As the world of digital marketing continues to evolve, businesses constantly strive to improve their online presence. One critical aspect of achieving online success is search engine optimization (SEO). SEO is the process of optimizing your website to rank higher in...
Recent Posts
Nofollow Links Explained for 2020
Nofollow links have been used in SEO for a number of years and are a hot topic with Google recently introducing a new set of rules for the tag. Beginning on March 1, 2020, Google started following...
8 Tips for Salesforce Commerce Cloud SEO
Salesforce Commerce Cloud, otherwise known as SFCC or Demandware to long-term e-commerce professionals, is one of the most robust e-commerce platforms on the market today. While Squarespace,...
LinkedIn Roundup Of Google’s Newest Layout
You have likely noticed by now that Google changed its SERP layout late last week. Following a design similar to its mobile layout and after months of testing, the desktop version of Google now...
Real Estate SEO Tips & Tricks
Like many small business owners, real estate agents also benefit from a local SEO campaign. Facebook Ads campaigns and pay-per-click on Google will drive traffic, but you can expect to make a...
Link Detox: How to Recover from a Manual Link Penalty
If you have been working in the field of SEO for a while, either on the client side or the provider side, chances are you are familiar with link penalties. Handed down from Google, a link penalty...
Getting Started with the Facebook Ads Pixel
Facebook is the social media network everyone and their dog use (in some cases, literally). Because of its wide reach and number of users across the globe, it's also the perfect advertising platform...
Low Hanging Fruit for Product Listing Ads
With Black Friday and Cyber Monday already here, all of the hard marketing work is ready to pay off. Most marketers have been busy spending their time creating campaigns, aligning priorities,...
Quick Tips to Improve Online Reviews
Obtaining reviews from customers can be a process especially when you are trying to direct customers to a Facebook page, Google My Business page or a Yelp page. Most customers will not immediately...
10 SEO Tools to Start Using Today
Implementing a solid SEO plan requires the right toolset. A good array of tools will help you with keyword research, understanding how your competitors are ranking and where you may be able to...
How to Use UTM Parameters for Tracking
Tracking the way traffic enters your site is an important step to allocating marketing budget to the most effective channels for your business. For example, knowing that paid search drives the most...
3 Essential Tools to Succeed With Google Shopping Campaigns
Google Shopping campaigns are one of the most effective forms of advertising for online retailers. Google invested a lot of time and energy in recent years to polish its product and enable...
How to Use a Multi-Site Setup for WordPress
We recently caught the Sacramento Wordpress Meetup from 11/5, which featured a review of creating multi-sites through Wordpress and how it happens on the client and server side of things. It's...
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